旅游灵感激发创业公司Culture Trip融资8000万美元,计划推出在线旅游服务

环球旅讯 2018-04-25 11:38:35 English

有别于传统OTA,Culture Trip的在线旅游服务或将利用由300多个地方的灵感激发故事和内容,推动住宿和体验提供商的在线交易。

【环球旅讯】(本文编译自Tnooz)总部在伦敦的旅游灵感激发创业公司Culture Trip日前宣布获得由PPF Group领投的8000万美元B轮融资。

Crunchbase资料显示,Culture Trip于2015年6月和2016年10月分别获得200万美元种子轮融资和2000万美元A轮融资。截至目前,该公司累计融资1.02亿美元。

Culture Trip称,本轮融资将用于业务拓展,公司亦新任命了多位高管。

此前在Facebook任职的Mike Fox将担任首席营销官,主要负责增加Culture Trip用户数量。

Dick Soule将担任首席收入官,负责增加多样化的服务变现措施。此前,Dick Soule拥有AR和VR方面的工作经验,还曾担任YouTube全球销售总监。

另外,Culture Trip还计划扩大软件工程和创新团队,以进一步增加用户数量。

Culture Trip创始人Kris Naudts表示:“借助此轮融资,公司将专注于提升用户体验和价值,旨在打造一个领先的全球消费者品牌,通过创新的内容和技术,颠覆媒体和旅游业。”

Culture Trip还推出了一系列新功能,包括愿望清单、整合Google地图和旅行规划工具。

最近,Culture Trip还宣布计划打造在线旅游服务,帮助酒店、旅馆和体验供应商连接其千禧一代消费者。

Culture Trip称在线旅游服务将在今年夏天推出。据新闻稿称:“有别于传统OTA,Culture Trip的在线旅游服务将利用由300多个地方的内容贡献者提供的灵感激发故事和内容,推动住宿和体验提供商的在线交易。”(Nic编译)

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